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Results for ‘tiktok’
Publishing in the Platform Era
How Bluesky hopes to win over publishers (and users)
December 12, 2024
Brand Safety in Flux
As Trump returns to the White House, media buyers clamp down on brand safety
January 22, 2025
Member Exclusive
Media Briefing: The 2024 media glossary
August 22, 2024
Member Exclusive
Future of TV Briefing: Why a creative ID system could save the streaming ad market ‘millions of dollars’
February 7, 2024
Managing Through Crisis
How Hyundai’s CMO is navigating upfront marketplace uncertainty and rapid-response tariff ads
April 18, 2025
The 2026 Notebook
OpenAI’s countdown: monetization, ads, and a Google-shaped threat
January 7, 2026
The Creator Economy
As the presidential election approaches, where do influencers come in?
August 16, 2024
The Creator Economy
As influencer marketing grows, so do micro-influencer rates: ‘there have been 10-20% fee jumps year-over-year’
July 25, 2024
Member Exclusive
Future of TV Briefing: Disney, Paramount and Warner Bros. Discovery quantify the TV-streaming divide
August 14, 2024
Marketing on Platforms
As DE&I efforts stall, Pinterest expands Inclusion Fund for underrepresented creators
June 12, 2024
Member Exclusive
Future of TV Briefing: How outcome-based measurement may figure into this year’s upfront market
March 13, 2024
Member Exclusive
Marketing Briefing: Pop-Tarts and Cheez-Its’ buzz prove why mascots still matter for big brands
January 9, 2024
Brands in Culture
Inside Home Depot and Behr’s multi-generational content strategy
August 22, 2023
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