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AI is turning ad tech into a fight for the brain behind the buy
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2793
Results for ‘tiktok’
The Sports Marketing Playbook
Athlete creators have become must-have partners for brands at March Madness
March 27, 2025
Member Exclusive
Research Briefing: Brands seem unsure about TikTok’s marketing potential, but TikTok Shop pitch may cause them to spend
September 21, 2023
Digiday Awards
Uber Advertising, the NFL, WPP Media and Mazda are among the finalists of the 2026 Digiday Media Buying and Planning Awards
June 2, 2026
WTF Series
WTF is a creator capital market?
February 20, 2026
Business of AI
AI Briefing: Why WPP is adding Anthropic’s Claude models to its AI platform
May 27, 2024
Media Product Strategies
LGBTQ+ publishers grapple with a Pride Month ad spend slowdown
June 24, 2025
The 2024 Notebook
What influencer agencies are watching in 2024: paid media, virtual influencers and commerce
January 4, 2024
Digiday Awards
New York Times Advertising , L’Oréal Groupe, e.l.f. and Business Insider are 2025 Digiday Content Marketing Awards winners
May 6, 2025
The Creator Economy
After keeping them at arm’s length, sports brands are opening the door to creators
August 30, 2024
Glossy
Michelle Freyre, Presidente Global de Clinique: La relevancia de la marca es clave para “abrirse camino y alcanzar el éxito”
March 14, 2024
Member Exclusive
Future of Marketing Briefing: The word ‘agency’ is costing the ad giants
February 6, 2026
The Creator Economy
As platform moderation standards vary, creators eye Twitch as a safe haven
March 18, 2025
The Creator Economy
Inside brands like Powerade, Reese’s and Old El Paso’s Olympic and Paralympic influencer play
May 9, 2024
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