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As athletes embrace owned media properties, they’re pushing for more involved brand deals
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    2685 Results for ‘tiktok’
  • The Creator Economy

    Hot Ones creator Sean Evans on YouTube vs. TV, the interview boom and what comes next

    July 6, 2026
  • Brands in Culture

    Los Agentes Latinos del Cambio: el verdadero poder del marketing está en la diversidad de sus estrategas

    February 8, 2024
  • Digiday Awards

    Uber Advertising, the NFL, WPP Media and Mazda are among the finalists of the 2026 Digiday Media Buying and Planning Awards

    June 2, 2026
  • Navigating Economic Instability

    Tariffs, inflation and the ad market’s race for flexibility

    February 4, 2025
  • Brands in Culture

    How the MAHA movement influenced food and beverage brands in 2025

    December 19, 2025
  • The Creator Economy

    Influencer shops hope to entice creators with talent platforms that offer CTV, AI features

    December 17, 2024
  • Member Exclusive

    Future of TV Briefing: The push-pull for creators between short-form and long-form video

    August 9, 2023
  • Beyond Ads

    Why Kraft Heinz brand Primal Kitchen is tapping non-traditional OOH to target Gen Z

    July 18, 2023
  • The Creator Economy

    How VidCon’s Gen Z attendees see TikTok vs. Instagram Reels vs. YouTube Shorts

    July 10, 2023
  • tiktok captured users
    Beyond Ads

    Así es la estrategia de contenidos e influencers de Nascar con TikTok destacando negocios locales

    June 30, 2023
  • Marketing on Platforms

    Así es el enfoque educativo de Neutrogena en TikTok para ganarse a la Generación Z

    September 12, 2023
  • Beyond Ads

    Why T-Mobile is taking a TikTok approach to its brand messaging, working with creators and exploring AI

    August 29, 2023
  • The Sports Marketing Playbook

    Brands bet on sustained enthusiasm for women’s basketball ahead of March Madness

    March 12, 2025
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