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2641 Results for ‘tiktok’

Member Exclusive

Future of TV Briefing: The push-pull for creators between short-form and long-form video

August 9, 2023
The Creator Economy

Why the ad industry is redefining what it means to be a creator vs. influencer

November 7, 2024
Member Exclusive

Digiday+ Research: Instagram grabs largest share of brands’ and agencies’ marketing spend — even over Google

November 7, 2023
The Creator Economy

Detalles de cómo marcas como Powerade, Reese’s y Old El Paso apuestan por los influencers Olímpicos y Paralímpicos.

May 9, 2024
The Sports Marketing Playbook

With the World Cup around the corner, media buyers expect streaming prices to soar

April 13, 2026
WTF Series

WTF are GEO and AEO? (and how they differ from SEO)

October 27, 2025
The Business of AI

Inside Unilever’s AI beauty marketing assembly line — and its implications for agencies

July 30, 2025
Upfronts

Pharma marketers weigh economy and chance of TV ad ban during upfronts season

May 20, 2025
Marketing on Platforms

Así es el enfoque educativo de Neutrogena en TikTok para ganarse a la Generación Z

September 12, 2023
Evolving Agencies

In fighting a whistleblower suit, WPP put its own account of media agency trading on the public record

February 23, 2026
The Business of AI

Brands are seeing an influx of traffic from ChatGPT and Google Gemini

January 15, 2025
Beyond Ads

Why T-Mobile is taking a TikTok approach to its brand messaging, working with creators and exploring AI

August 29, 2023
Brands in Culture

Los Agentes Latinos del Cambio: el verdadero poder del marketing está en la diversidad de sus estrategas

February 8, 2024

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