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2793 Results for ‘tiktok’

Business of AI

Social media platforms fuel AI ad rush with new creative tools

September 5, 2024
Member Exclusive

Media Briefing: New AI-focused roles signal an evolution of AI strategy at news publishers

July 24, 2025
Member Exclusive

Future of TV Briefing: Media Rating Council identifies ‘the problem of our time’ for measurement

April 17, 2024
The Creator Economy

Some micro influencers find promising security in brand ownership over sponsorships

May 5, 2026
Member Exclusive

Future of TV Briefing: Top takeaways from ‘The Future of TV’ video series

May 1, 2024
The Creator Economy

The Trump tariffs are forcing creators to overhaul their side businesses

February 21, 2025
The Creator Economy

As more brands embrace use of influencer creative in programmatic, creator marketing expands beyond social

December 19, 2024
Marketing on Platforms

Don’t call them social media networking sites: Why these platforms are distancing themselves from the social media label

June 26, 2024
Brands in Culture

Ogilvy and CAA launch partnership to clone celebrity talent for AI ads

November 9, 2026
Member Exclusive

Future of TV Briefing: What it costs brands to fund long-form creator series

November 4, 2026
Member Exclusive

Marketing Briefing: Why marketers are taking a ‘lighter approach’ to Super Bowl advertising this year

February 4, 2025
The Sports Marketing Playbook

Ford, Nissan and State Farm are embedding their brands in sports as they chase fandoms

April 9, 2026
Digiday @ Advertising Week

As creators increasingly move into Hollywood, deal terms can put their IP at risk

October 9, 2026

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