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2301
Results for ‘tiktok’
Experimental Channels
TikTok Shop: The catalyst for social commerce’s resurgence or a fleeting fad? Marketers sound off
October 28, 2024
Member Exclusive
Digiday+ Research Briefing: A look at the state of social marketing as the TikTok ban draws near
March 13, 2025
Marketing on Platforms
Ad dollars stay the course on TikTok, ban or no ban
May 6, 2025
Marketing on Platforms
With TikTok in limbo, YouTube Shorts cashes in
February 6, 2025
Gaming & Esports
How mobile game publisher HOMA worked with TikTok to create a viral hit inspired by #CleanTok
January 2, 2025
Gaming & Esports
With a ban on the horizon, TikTok creators are changing their approach to brand partnership contracts
January 8, 2025
Marketing on Platforms
‘Not an easy ride’: Ban anxiety triggers TikTok execs to rethink their next moves
January 13, 2025
Marketing on Platforms
Here are the winners and losers of TikTok’s U.S. shutdown drama
January 20, 2025
The Creator Economy
What now for TikTok creators after the latest ban delay, with Alyssa McKay
April 15, 2025
Marketing on Platforms
As TikTok teeters, YouTube, Meta, Snapchat and more race to claim its ad dollars with incentives, discounts
January 17, 2025
Member Exclusive
Digiday+ Research deep dive: TikTok is getting even more marketing spend from brands and retailers
March 22, 2024
The Creator Economy
Marketers cautiously resume TikTok spending after shutdown, while some continue enacting ban measures
January 24, 2025
The Creator Economy
TikTok quietly tests product links in posts as it looks to boost its reputation for shopping
November 25, 2024
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