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“It’s about change management’: Sir Martin Sorrell says the billable hour is dying, but getting clients to move in is proving harder
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2559
Results for ‘tiktok’
Gaming & Esports
‘Gaming is very much here to stay’: Why Axe body spray is taking a bigger swing at esports marketing
September 19, 2022
Content & Commerce
‘A dollar is a dollar’: Publishers restructure commerce teams to drive revenue, experimentation
October 20, 2022
Brands in Culture
Florist brand uses video to connect with families during the holiday season
December 7, 2022
Brands in Culture
From Galentine’s Day to Single’s Awareness Day, Olay, Visible and others look to get more out of Valentine’s Day
February 15, 2023
Content & Commerce
Qué nos dicen las últimas tendencias de afinidad del consumidor sobre el marketing en 2023
December 2, 2022
Marketing on Platforms
Where exactly are Twitter’s lost ad dollars going?
November 16, 2022
Marketing on Platforms
La importancia de monitorear las redes sociales: Hulu ajusta su estrategia para conocer los intereses de los espectadores
August 11, 2022
Member Exclusive
Marketing Briefing: Why the return to the office needs to focus on collaboration rather than mandated days
August 29, 2023
Gaming & Esports
Sports Illustrated’s new esports vertical is proof that mainstream media hasn’t given up on competitive gaming
March 9, 2023
Member Exclusive
Digiday+ Research: Instagram wins over Facebook for role in brands’ holiday marketing
November 18, 2022
Publishing in the Platform Era
Condé Nast inks deal with TikTok to monetize exclusive content
February 23, 2022
Future of TV
How short-form video creators like TikTok stars are playing the revenue diversification long game
July 5, 2022
Equality and Opportunity
Content creators of color question whether Twitter Blue is worth the price after Elon Musk’s takeover
April 27, 2023
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