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2373 Results for ‘global creative’

Evolving Agencies

Why Horizon and Havas are joining forces

September 30, 2025
Generative AI

Behind Kellanova’s AI-powered push to improve creative and alter agency fees

August 20, 2025
Digiday @ DMEXCO

The Rundown: Recapping Digiday’s four onstage interviews during DMexco 2025

September 19, 2025
Brands in Culture

Heineken uses hard numbers to foster better representation in social media ads

June 6, 2025
Member Exclusive

Media Buying Briefing: Gen AI creative emerges as new battleground between TV and platforms

September 29, 2025
Generative AI

Marketers are keen to use generative AI in ad campaigns, but hidden costs lurk

December 24, 2025
Evolving Agencies

GroupM’s leadership reorg gets an assist from a McKinsey exec

January 22, 2025
Generative AI

AI turns creative into a repeatable system

August 7, 2025
Digiday @ Cannes

Cannes Briefing: As the line between brand and studio blurs, creators hold the pen

June 18, 2025
The Programmatic Marketer

Lego is building out an in-house programmatic team

February 4, 2026
Generative AI

IBM’s global chief design officer on generative AI and creativity

July 7, 2023
Member Exclusive

Future of Marketing Briefing: The tells and flops that will define Omnicom-IPG mega holdco

November 28, 2025
Marketing on Platforms

TikTok insists to advertisers that it’s a full-funnel platform, not just an entertainment app

June 3, 2025

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