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12142
Results for ‘data’
Sponsored
In CTV, retail media and emerging channels, third-party data is more important than ever
July 3, 2025
Sponsored
The marketer’s guide to data in an AI-driven world: Tactics and insights for data buyers building successful campaigns
May 8, 2024
Sponsored
How data collaboration is forging scalable new revenue streams for hybrid business models
April 15, 2025
Sponsored
The state of DTC marketing in 2025: How brands and agencies are leveraging data and automation to fuel ROI
June 24, 2025
The Business of AI
ChatGPT is now 20% of Walmart’s referral traffic — while Amazon wards off AI shopping agents
September 25, 2025
The Creator Economy
In Graphic Detail: How podcasts are earning their spot in the premium ad tier
June 4, 2025
Zero-click Future
Google AI Overviews linked to 25% drop in publisher referral traffic, new data shows
August 15, 2025
Member Exclusive
Media Briefing: Publishers search for new ways to grow (and authenticate) audiences, overheard at the Digiday Publishing Summit
March 28, 2024
Evolving Agencies
Data licensing lawsuit adds a legal wrinkle to Omnicom’s planned acquisition of IPG
December 13, 2024
Beyond Ads
This startup is creating an AI training data marketplace to help creators and companies buy and sell licensed content
October 29, 2024
Sponsored
How cookie deprecation, first-party data and privacy regulations are impacting the data landscape
March 11, 2024
Evolving Agencies
How Merkle streamlined its offerings to fit Dentsu’s mission in the last year
April 22, 2025
Evolving Agencies
The Acxiom data dilemma behind Omnicom’s market-making IPG acquisition
January 6, 2025
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