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12142
Results for ‘data’
WTF Series
WTF is a data clean room?
March 20, 2023
The Business of AI
AI personas promise speed, but safeguards are needed to avoid leading marketers astray
October 6, 2025
WTF Series
WTF is Google’s Universal Commerce Protocol?
February 3, 2026
Zero-click Future
How The Wall Street Journal is strategizing for ‘Google zero’
September 1, 2025
Sponsored
How smarter audience insights prevent wasted ad spend
September 25, 2025
Retail Revolution
Ferrero’s Danielle Sporkin breaks down the reality behind retail media’s full-funnel promise
September 16, 2025
Sponsored
WTF is an incentives marketing strategy? | How brands are merging loyalty programs and promotions to build long-term customer value
December 9, 2025
How outcome-focused marketers can build a winning performance TV strategy
October 10, 2025
Member Exclusive
Media Buying Briefing: Horizon’s Bob Lord on the ways agencies have to adapt to survive today
March 23, 2026
Digiday Programmatic Marketing Summit
Marketers put up guardrails as AI agents reshape programmatic buying
May 14, 2026
WTF Series
WTF is open-source marketing mix modeling?
February 17, 2025
Retail Revolution
Alibaba targets $100B in AI and cloud revenue over 5 years as its vision for the agentic era comes into focus
March 23, 2026
Sponsored
The advertiser’s guide to activating data-driven creative
August 17, 2023
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