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19927 Results for ‘branding’

Retail Revolution

In the pitch for brand dollars, retail media networks turn to creators

February 25, 2025
Brands in Culture

Why Nike’s CFO says ‘it’s incredibly important for Nike to win with runners’ to right the brand’s ship

October 3, 2024
The Creator Economy

Long-form creators eye taking over TVs – and chasing bigger brand budgets

March 9, 2026
The Creator Economy

Why a Gen Alpha–focused skin-care brand is giving equity to teen creators

March 6, 2026
The Business of AI

From Boll & Branch to Bogg, brands battle a surge of AI-driven return fraud

March 3, 2026
The Creator Economy

Fortnite advertising friction: creators say brands are wasting money on custom maps

September 2, 2025
Member Exclusive

Digiday+ Research: Brand marketing will be the priority in 2026, after revenues fell short of expectations

February 17, 2026
Marketing on Platforms

Why brands are shifting toward ‘less precise, more accurate’ gauges for paid social

February 16, 2026
The Creator Economy

‘A brand trip’: How the creator economy showed up at this year’s Super Bowl

February 13, 2026
Member Exclusive

Future of Marketing Briefing: AI’s branding problem is why marketers keep it off the label

February 13, 2026
The Sports Marketing Playbook

Despite saturated live sports calendar, Super Bowl remains north star for brands

February 5, 2026
Brands in Culture

Can brands like American Eagle appeal to Gen Z with Substack?

May 14, 2025
The Creator Economy

From vibes to data: Why some brands use predictive tech to vet creators

February 2, 2026

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