Subscribe
|
Login
Reader
Digiday+ Member
Subscribe Now
Digiday+ homepage
FAQ
Account Overview
Logout
News
Digiday +
Podcasts
Events
Awards
News
Digiday +
Podcasts
Events
Awards
Hot Topics
The Programmatic Publisher
The Programmatic Marketer
Marketing on Platforms
Life Beyond the Cookie
Brands in Culture
Gaming & Esports
Modern Newsroom
All Topics
Login
Subscribe
My Account
Logout
Special Projects
Digiday+ Research
WTF Series
Newsletters
OpenAI’s ChatGPT ads get its first conversion API partner in LiveRamp
Media
Marketing
Media Buying
Future of TV
Special Projects
Digiday+ Research
WTF Series
Newsletters
1413
Results for ‘behavioral targeting’
The Business of AI
Why some publishers aren’t ready to monetize generative AI chatbots with ads yet
April 26, 2024
The Business of AI
TV networks embrace AI at the upfront to improve audience targeting and commerce
May 17, 2024
Member Exclusive
Media Buying Briefing: How incrementality testing helps tackle cookie, attribution challenges
October 14, 2024
Gaming & Esports
YouTuber Dr Disrespect’s inappropriate conduct seemed to be an open secret in the industry
June 27, 2024
Member Exclusive
Future of TV Briefing: Ad tech’s pod bidding push moves CTV toward advancing the live sports ad model in 2026
April 29, 2026
Sponsored
Google’s delays aside, why marketers can’t pause post-cookie planning
June 24, 2024
Sponsored
The advertiser’s guide to campaign optimization | Tactics and insights for improving digital performance through data
June 4, 2024
Sponsored
The state of DTC marketing in 2025: How brands and agencies are leveraging data and automation to fuel ROI
June 24, 2025
Member Exclusive
Marketing Briefing: ‘High risk, high reward’ — Understanding the state of social media guardrails
February 18, 2025
Retail Revolution
Why Sam’s Club is overhauling its ad network with a self-service platform to compete in the retail media race
June 15, 2022
Equality and Opportunity
Group Black plans to launch first-party data platform for Black and Hispanic audiences in Q3 2024
January 8, 2024
Business of TV
Marketers are keeping a close eye on Amazon’s shoppable Prime ads this Thanksgiving
November 27, 2024
Marketing on Platforms
The Rundown: Everything you need to know about Reddit as the platform goes public
March 21, 2024
<
1
…
16
17
18
19
20
…
109
>