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    1412 Results for ‘behavioral targeting’
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    The state of subscriber engagement for media and publishing | Inside the tools and tactics driving audience growth and loyalty

    August 26, 2025
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    Why Amazon’s Prime Day may not be the holiday shopping bellwether it usually is this year

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    Media Briefing: Publishers are frustrated — and quietly grateful — after Google’s cookie U-turn

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    Media Briefing: A history of media companies getting into the social platform business, in light of BuzzFeed’s plans

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    Why Monks built a chatbot recruiter based on its founder — and how it signals an agency shift

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    Digital media needs to shift from incrementalism to innovation for continued relevance in 2025

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    After tough 2024 and a Q1 revenue fall, what do clients want from GroupM?

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    Marketing Briefing: As the Google antitrust trial wraps, marketers weigh future of paid search ad spend

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    How Vogue could navigate potential industry headwinds as Anna Wintour — who agency execs say made ad dollars flow — brings on new edit lead

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  • Experimental Channels

    How advertisers are reacting to Google’s declining share of the search market

    February 21, 2025
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