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Publicis and The Trade Desk settle their dispute, but tell no one why
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    709 Results for ‘apps survey’
  • Sponsored

    Why brands need to get in on the mobile in-app gaming phenomenon

    July 29, 2019
  • Retail Revolution

    ‘Systemic issue’: The customer acquisition challenges DTC brands face go beyond cost

    August 23, 2019
  • Data Regulation

    Beyond the cookie: Publishers flirt with generating identity-based user consent

    August 13, 2019
  • TikTok
    Marketing on Platforms

    TikTok is testing interest-based ad targeting

    June 4, 2019
  • paid newsletter
    Subscriptions

    ‘Newsletters as puzzle pieces’: How The Economist uses email to reduce subscriber churn

    July 5, 2019
  • influencer marketing
    Marketing

    ‘It’s still very much the Wild West’: Influencer marketing deals are now focused on performance

    October 31, 2019
  • Sponsored

    How mobile gaming company PeopleFun cracked the code on personalized advertising

    August 9, 2019
  • ad fraud
    Member Exclusive

    Anti-fraud measure ads.txt is coming to mobile apps but very slowly

    April 23, 2019
  • senior talent needed
    Modern Newsroom

    Publishers tinker with onboarding processes to better attract and retain staff

    April 18, 2019
  • Retail Revolution

    How retailers are rethinking wedding and baby registries in the Amazon age

    April 5, 2019
  • Content & Commerce

    Hearst Magazines launches new ad unit that will send people product samples

    May 30, 2019
  • Marketing

    Target wants to build a media business to rival Amazon

    May 3, 2019
  • pivot to video
    Future of TV

    AccuWeather hits 650m video views on its site and apps

    April 10, 2019
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