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1223 Results for ‘Wall Street Journal’

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Future of TV Briefing: Why streaming ad formats are due for an update

January 24, 2024
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CMO Strategies: A guide to marketers’ success metrics for ad-supported streamers, including Netflix, Prime Video and Roku

May 1, 2025
Looking Back/Ahead to 2024

News publishers hesitate to commit to investing more into Threads next year despite growing engagement

December 5, 2023
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Future of TV Briefing: DoubleVerify and Roku uncover CTV ad fraud scheme costing advertisers $7.5M per month

February 28, 2024
Sponsored

The state of social media marketing for publishers | Trends and tactics shaping paid social

May 15, 2025
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Future of TV Briefing: Where YouTube stands in the 2024 streaming ad war

January 10, 2024
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Future of TV Briefing: Why the CTV ad industry still needs to wean itself off the IP address

December 13, 2023
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Future of TV Briefing: The top trends and developments that will shape the future of TV in 2024

January 3, 2024
Publishing in the Platform Era

Referral traffic from X continues to decline sharply for publishers

August 24, 2023
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Future of TV Briefing: How TV and streaming advertising’s programmatic deal model is being updated

December 6, 2023
Modern Retail

Tras rechazar una oferta de compra, Macy’s lanza más marcas blancas para impulsar su negocio

February 9, 2024
Modern Retail

‘Sólo estamos empezando’: Todo sobre el plan de Macy’s para hacer crecer sus marcas privadas

August 11, 2023
Member Exclusive

Future of TV Briefing: The 2025 glossary

August 27, 2025

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