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Publicis and The Trade Desk settle their dispute, but tell no one why
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599
Results for ‘NBA’
Sponsored
With sports fragmentation, following the fans is crucial
May 14, 2026
Brands in Culture
Puma’s AI head says the brand is still giving ‘the keys to the consumer’ as it invests in digital concierge
April 17, 2026
Beyond Ads
La NBA busca aumentar los momentos de marketing y atraer a más anunciantes con un nuevo torneo
November 8, 2023
Member Exclusive
Future of TV Briefing: The upfront measurement currency changeover will prolong the market and affect how ads are priced
June 11, 2025
The Sports Marketing Playbook
Netflix’s NFL debut capped a year of live sports tipping points for advertisers and streamers
January 9, 2025
The Sports Marketing Playbook
What brands are paying to advertise around the World Cup
June 11, 2026
The Sports Marketing Playbook
Why news publishers are getting into the sports business coverage
May 5, 2026
Beyond Ads
Cómo la NBA espera utilizar la IA generativa para atraer más usuarios a su app
October 25, 2023
Member Exclusive
How did Nike’s embattled heritage brand Converse reach a 15-year revenue low?
April 10, 2026
Business of TV
How streaming muscled its way into the upfront spotlight among the OGs of TV
May 16, 2024
Brands in Culture
Why U.S. sports teams like the Chicago Bulls are betting on international audiences for growth
September 30, 2024
Brands in Culture
Amid competition for sponsors, top sports clubs are investing in social media operations
March 24, 2026
The Sports Marketing Playbook
Despite saturated live sports calendar, Super Bowl remains north star for brands
February 5, 2026
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