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19944
Results for ‘Branding’
Sponsored
How creator partnerships go beyond awareness and conversions to fuel advocacy
March 5, 2025
Member Exclusive
Media Buying Briefing: AI’s impact on search forces agencies to rewrite the marketing script
October 6, 2025
Gaming & Esports
How brands hope to reach gamers using thoughtful messaging during Pride Month — without pandering
June 23, 2023
Digiday @ CES
Omnicom Media tackles frequency issues in TV via partnerships with Amazon and Roku
January 7, 2026
Brand Safety
Generative AI’s application to brand safety is said to speed up the process and be more accurate
April 28, 2023
The Creator Economy
Search or social? Influencer marketing finds itself in the middle
August 5, 2025
Managing Through Crisis
The case for and against… advertising through the trade war
May 2, 2025
Marketing on Platforms
The Sora-TikTok U.S. era of short-form video
October 14, 2025
Gaming & Esports
Fnatic’s Valorant success shows why winning competitions still matters in esports
April 4, 2023
Member Exclusive
Future of Marketing Briefing: Why ‘just good enough’ is generative AI’s real threat to marketers
December 19, 2025
Sponsored
How generative AI exposed the creative intelligence gap
June 2, 2026
Media Buying
Some creators don’t see immediate value in Instagram’s controversial ‘Shop the Look’ AI test
March 18, 2026
The Sports Marketing Playbook
How the MLS plans to convert World Cup interest into lasting soccer fandom
February 19, 2026
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