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4895
Results for ‘ trends’
Managing Through Crisis
‘Expectations have never been higher’: Advertisers and agencies are navigating closer ties amid tensions
October 10, 2023
Marketing on Platforms
Agencies move on from creating content for specific platforms to focus on short-form video
September 22, 2023
Member Exclusive
Marketing Briefing: Why Google’s cookie deprecation cessation has CMOs focused on consumers who will ‘protect their privacy’
July 30, 2024
Member Exclusive
CMO Strategies: A guide to marketers’ success metrics for ad-supported streamers, including Netflix, Prime Video and Roku
May 1, 2025
Marketing on Platforms
As Gen Z embraces de-influencing on TikTok, marketers and influencers need to be much more transparent and authentic
March 10, 2023
Member Exclusive
Digiday+ Research: The economy will hit the media and marketing industries this year, but differently
February 2, 2023
Digiday @ Possible
What platforms, brands and agencies hope to get out of the Possible conference in year 2
April 15, 2024
Member Exclusive
Marketing Briefing: How the Democratic presidential election upheaval will impact the political ad market
July 23, 2024
The Business of AI
TV networks embrace AI at the upfront to improve audience targeting and commerce
May 17, 2024
Member Exclusive
Future of Marketing Briefing: Marketers confront a new kind of brand safety problem in AI video
October 24, 2025
Member Exclusive
Media Briefing: Step by step, publishers are building toward an agent-led ad business
October 23, 2025
Member Exclusive
Digiday+ Research: E-commerce faces competition this holiday season, while brands focus social content on hauls and unboxing
October 29, 2024
Evolving Agencies
Brian Lesser returns to GroupM with an expected focus on advancing tech
July 18, 2024
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