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20190 Results for ‘ markets’

The Sports Marketing Playbook

Brands flocked to women’s sports in 2024. Did that push up overall sports marketing spending?

December 30, 2024
Content & Commerce

Under the skin of sunscreen challenger brand Vacation’s email newsletter strategy

June 24, 2024
Experimental Channels

Will Threads be the link between marketers and the fediverse?

November 17, 2023
Member Exclusive

Marketing Briefing: Why concerns of influencer marketing oversaturation are overblown

August 8, 2023
Gaming & Esports

Here’s what marketers need to know about Roblox Developers Conference 2024

September 10, 2024
Retail Revolution

Goodway Group launches retail media accelerator to bring order to a growing industry

May 23, 2024
Member Exclusive

Media Buying Briefing: Debating the pros and cons of principal media

November 4, 2024
The Creator Economy

How the elections are shaping influencer marketing, from brand strategies to social media spending

September 9, 2024
Google on Trial

DOJ vs. Google: The arguments for and against the defendant’s (alleged) ad market monopoly

September 9, 2024
The Creator Economy

Digiday Podcast at Cannes: Former Bachelorette Rachel Lindsay makes the case for creators

June 19, 2025
The Sports Marketing Playbook

At the Las Vegas Grand Prix, Mastercard joins a pack of consumer brands flocking to Formula One

November 22, 2024
Member Exclusive

Future of TV Briefing: How focus groups and media mix models can help incrementality-seeking CTV advertisers

December 11, 2024
Member Exclusive

Marketing Briefing: Why holding companies are taking a ‘platform’ approach to pitch more cohesively

September 3, 2024

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