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3677 Results for ‘ format’

Marketing on Platforms

‘Inherently thumb stopping’: Engagement-thirsty marketers try out Facebook 3D photos

October 23, 2018
Marketing

Amazon is now focusing on exclusive brands, signaling a shift in strategy

April 4, 2019
Member Exclusive

Pitch deck: How Amazon’s Twitch is selling advertisers

February 7, 2019
Member Exclusive

Cheatsheet: Everything you need to know about Amazon’s evolving retail strategy

March 8, 2019
Publishing in the Platform Era

‘Hard to back out’: Publishers grow frustrated by the lack of revenue from Apple News

February 25, 2019
Marketing on Platforms

Advertisers seek assurances from Instagram after brand safety issue, but won’t pull ads

January 25, 2019
Member Exclusive

With Snapchat Commercials, advertisers see a ‘cheap alternative’ to competitors

October 11, 2018
Member Exclusive

‘Dispiriting experience’: Inside Macy’s turnaround strategy

January 24, 2019
Modern Newsroom

‘Crazy-making’: Small cuts and the possibility of big changes fray Conde Nast morale

January 17, 2019
Member Exclusive

For all its growth, Amazon has yet to make a dent into brand budgets

November 13, 2018
Member Exclusive

As retailers go ‘channel agnostic,’ internal politics stand in the way

March 11, 2019
Marketing on Platforms

‘Competition is lower there’: Still-new Facebook Stories attracts advertisers with low CPMs

September 10, 2018
Publishing in the Platform Era

Bloomberg’s TicToc is starting to build a brand beyond Twitter

September 24, 2018

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