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11821 Results for ‘ digital marketing’

The Sports Marketing Playbook

Inside NBCU’s $3 million Peacock Super Bowl pitch

January 29, 2026
Sponsored

For retailers, customer data is driving CTV campaigns

October 25, 2022
Member Exclusive

Media Briefing: Publishers’ new power player: the AI negotiator

August 7, 2025
Navigating Economic Instability

Advertising’s dealmakers are gearing up for a 2025 surge

January 3, 2025
Member Exclusive

Media Buying Briefing: How one independent agency CEO sees the advantages she has over holdcos

December 9, 2024
The Creator Economy

The Honey scandal is a ‘wake-up call’ for the creator industry’s affiliate partnerships

February 28, 2025
Google on Trial

Decoding the jargon behind Google’s antitrust ad tech trial: a glossary for the confused

September 11, 2024
Modern Retail

TikTok Shop sheds bargain-bin reputation as average prices climb across categories

December 3, 2025
Marketing on Platforms

Where exactly are Twitter’s lost ad dollars going?

November 16, 2022
Inside the C-suite

Inside The Economist’s plan to grow revenues in a post-search, AI-driven future

October 3, 2025
Member Exclusive

Media Briefing: Less clicks, more problems: What Google’s AI Mode means for publishers

May 22, 2025
Marketing on Platforms

Bluesky’s user surge spurs brand scrutiny — just in case it becomes ad-ready

November 29, 2024
Member Exclusive

Future of TV Briefing: 8 charts that sum up the state of streaming advertising

August 21, 2024

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