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11815
Results for ‘ digital marketing’
Retail Revolution
As talk of recession looms, smaller brands bet on the value of retail media — here’s why
April 28, 2025
The Sports Marketing Playbook
Why Coca-Cola has made World Cup TV ads one part of its sports marketing play
April 24, 2026
Marketing on Platforms
Why brands like The League are making the first move to take advantage of LinkedIn’s creator appeal
April 23, 2026
Sponsored
Digital media needs to shift from incrementalism to innovation for continued relevance in 2025
January 15, 2025
Member Exclusive
Media Briefing: Economic uncertainty and brand safety jitters shadow publishers’ pitch at NewFronts
May 8, 2025
Marketing on Platforms
How advertisers are building up their cannabis ad budgets as marijuana regulations loosen
May 8, 2023
Managing Through Crisis
Middle East conflict casts shadow of global ad outlook
March 13, 2026
Member Exclusive
Media Buying Briefing: As Q1 results from a few holdcos show, the market’s not panicking, yet
April 20, 2026
Sponsored
Brands and retailers are driving engagement with hyper-local, multi-touch strategies
April 9, 2025
The Programmatic Marketer
Advertisers may be pulling back – just not from Amazon
May 2, 2025
Managing Through Crisis
Madison and Wall’s Brian Wieser warns: the U.S. ad market is up, but the cliff’s still there
June 5, 2025
Strategizing for the Future
Mktg.ai aims to be the Bloomberg terminal for marketers in tracking their brand investments
December 17, 2024
Member Exclusive
Media Buying Briefing: Havas joins race to find answers to clients’ zero-click search queries
August 18, 2025
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