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11830
Results for ‘ digital marketing’
Member Exclusive
Marketing Briefing: Why fractional CMOs are being tapped for ‘impartial’ evaluations of marketing orgs, agencies
September 24, 2024
Modern Newsroom
The Washington Post’s EIC succession plan shakes up newsroom, but does little to curb marketers’ news avoidance
June 6, 2024
Retail Revolution
Why Scotts Miracle-Gro is pursuing more retail media from retailers like The Home Depot amid the crumbling cookie
April 3, 2024
Sponsored
Dispelling the myths of mobile advertising on the open internet
September 17, 2024
Gaming & Esports
The era of the in-depth brand and gaming creator partnership has arrived
July 12, 2024
Member Exclusive
Marketing Briefing: B2B marketers invest more in influencer marketing as channel proves itself
March 26, 2024
Member Exclusive
Future of TV Briefing: A TV advertising staple is missing from YouTube show sponsorships
April 8, 2026
Life Beyond the Cookie
‘We’re still in the infancy of it’: How first-party data is shoring up for marketers as third-party cookie deprecation starts
March 8, 2024
The Creator Economy
Marketers cautiously resume TikTok spending after shutdown, while some continue enacting ban measures
January 24, 2025
The Business of AI
From GTC and GDC to Shoptalk: Major industry events put AI on center stage
March 21, 2024
Managing Through Crisis
Bold Calls for the back half of 2025
July 7, 2025
Navigating Economic Instability
A closer look at what’s driving (and will continue to drive) M&A in ad tech in 2024
April 5, 2024
Life Beyond the Cookie
The winners and losers of Google’s third-party cookie reversal
April 28, 2025
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