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19963 Results for ‘ brands’

The Business of AI

Agencies are racing to offer zero-click analysis tools, but monetizing them isn’t easy

November 17, 2025
The Business of AI

How AI could disrupt retail media’s $38 billion search ad market

March 9, 2026
The Business of AI

Who owns agentic workflows? Agencies struggle to govern new tools as marketing budgets surge

May 20, 2026
The Creator Economy

In Graphic Detail: How podcasts are earning their spot in the premium ad tier

June 4, 2025
The Creator Economy

Marketers increasingly pressured to show their creator spend is worth it — with harder metrics

August 21, 2025
Member Exclusive

Digiday Programmatic Marketing Summit May Recap: How marketers are navigating agentic ad buying

May 15, 2026
Brands in Culture

Benjamin Moore is using OOH near big-box retailers to say their paint isn’t there, encouraging people shop local

May 31, 2023
The Creator Economy

Podcast companies turn to live events to capture growing advertiser spend

July 4, 2025
Sponsored

How brands are harnessing full-funnel measurement for growth

December 7, 2022
The Creator Economy

Bud Light uproar exposes need for marketers to manage marketer influencer controversies

April 14, 2023
Brands in Culture

Why the Sundance Film Festival is becoming more important for marketers

January 24, 2025
Sponsored

Why legacy media mix models are failing marketers — and what should replace them

April 30, 2025
Digiday @ SXSW

How marketers at FX, Paramount and Criterion feel about experiential at SXSW

March 13, 2025

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