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Results for ‘ brands’
Retail Revolution
What Walmart’s Vizio acquisition could mean for retail media — and the ripple effects that may hit industry data
February 22, 2024
Digiday Media Buying Summit
Vox Media, MilkPEP and Gale ink multi-million dollar media partnership to increase women’s representation in sports
March 6, 2024
Marketing on Platforms
Maybelline is leveraging Pinterest to reach Gen Z makeup fans
October 21, 2024
Gaming & Esports
A year after a revamp by Epic Games, the Fortnite ecosystem is having its YouTube moment
May 30, 2024
Marketing on Platforms
Marketers reconsider BeReal as it launches its first global brand marketing campaign
October 4, 2023
Member Exclusive
Marketing Briefing: Pop-Tarts and Cheez-Its’ buzz prove why mascots still matter for big brands
January 9, 2024
Member Exclusive
Trust is the New Brand Equity
January 20, 2023
Gaming & Esports
In the marketing world, anime is following in the footsteps of gaming
May 2, 2024
Digiday Podcast: Is This The Metaverse?
How brands like Coach are tackling the metaverse opportunity: Is This The Metaverse? Podcast, episode 4
October 3, 2023
Sponsored
How brands are leveraging RMNs’ in-store capabilities to engage shoppers
June 22, 2023
Member Exclusive
Beyond Brand Safety: Today’s Most Important Standard is Brand Integrity
January 20, 2023
Member Exclusive
Research Briefing: Brands use Facebook less, dive into YouTube Shorts more
September 28, 2023
Future of Measurement
Influencer agency adopts brand lift metrics across campaigns to address measurement challenges
September 28, 2023
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