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19949 Results for ‘ brands’

Brands in Culture

12 eco-focused beauty and wellness brands on their current sustainability challenges

April 24, 2024
Beyond Ads

Why Cava’s bid for brand awareness means prioritizing streaming ads

April 24, 2024
Gaming & Esports

Why online organizers are pressuring advertisers to reconsider Twitch’s brand safety over antisemitism claims

October 31, 2024
Looking Back/Ahead to 2024

Why early generative AI ads aren’t working and how creatives will shift to integrate the tech into their work

January 1, 2025
Member Exclusive

Future of TV Briefing: CTV ad buyers say ‘the math isn’t mathing’ with sell-side shadiness, ad tech fees

July 23, 2025
Member Exclusive

Media Briefing: DoubleVerify casts itself as news ally in Cannes — as scrutiny mounts

June 19, 2025
Audio Anywhere

Media buyers say programmatic spend on Spotify is increasing as platform builds its own SSP

November 14, 2024
Business of TV

In housing market squeeze, real estate brands retool their marketing spend to maintain brand awareness

October 16, 2023
Marketing on Platforms

Amazon’s advertising acceleration drive includes a partnership program to reduce operational costs

February 6, 2025
Beyond Ads

Amid digital marketing changes, Ibotta turns to brand-building efforts

April 15, 2024
The Business of AI

‘There needs to be an AI clause’: AI hype sparks influencer contract overhauls for name, image and likeness

August 19, 2024
Gaming & Esports

In Graphic Detail: How Sia’s Clip It launch shows the power of Roblox for musicians

December 20, 2024
Marketing on Platforms

DTC company Shapermint’s AI influencer engine highlights how marketers are actually using the tech

July 9, 2024

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