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12802 Results for ‘ agencies’

Future of Measurement

Nielsen’s RealEyes partnership offers an outcomes measurement solution

August 1, 2025
Life Beyond the Cookie

Criteo: ‘We no longer plan our business around the deprecation of third-party cookies’

February 5, 2025
Member Exclusive

How did Nike’s embattled heritage brand Converse reach a 15-year revenue low?

April 10, 2026
Marketing on Platforms

OpenAI has quietly launched its ads manager as it races to build out its ads business

April 10, 2026
The Creator Economy

Meta’s bid to woo creators to Facebook just might work, despite its recent legal woes

April 2, 2026
Retail Media Rewritten

Ad revenue grows at Target as Roundel stays insulated from broader retailer struggles

June 2, 2025
The Creator Economy

CreatorIQ and Sprinklr bet they can solve creator measurement’s fragmentation problem

March 31, 2026
The Business of AI

Omnicom and IPG acquisition could lead to bigger AI investments — and maybe rewards

December 10, 2024
The Business of AI

Social media platforms fuel AI ad rush with new creative tools

September 5, 2024
WTF Series

WTF is Digital Twinning?

August 11, 2023
Business of TV

Amazon’s impact on the streaming ad market has opened CTV door to small business advertisers

February 27, 2025
The Creator Economy

FTC updates prompt influencer marketing to revisit murky practices, avoid hot water for failure to disclose ads

July 28, 2023
Member Exclusive

Marketing Briefing: As clients manage a difficult year, ghosting normalization leaves some agencies without answers

November 21, 2023

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