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How USA Today Co. is trying to beat AI Overviews on World Cup news
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12802
Results for ‘ agencies’
Member Exclusive
Future of TV Briefing: How the TV, streaming and digital video industry spent its summer (2025 edition)
September 3, 2025
Strategizing for the Future
In Graphic Detail: What to expect in media in 2026
December 12, 2025
Member Exclusive
Media Briefing: Economic uncertainty and brand safety jitters shadow publishers’ pitch at NewFronts
May 8, 2025
Member Exclusive
Future of TV Briefing: The programmatic state of play for this year’s TV and streaming upfront market
April 2, 2025
The Creator Economy
Advertising Week Briefing: Creators emerge as the industry’s new power brokers
October 8, 2025
Digiday @ CES
AI Briefing: How a media agency built a robotic alien to show off its generative AI tools
January 22, 2024
Future of Measurement
Influencer agency adopts brand lift metrics across campaigns to address measurement challenges
September 28, 2023
The Creator Economy
How brands are growing episodic creator partnerships to reach a younger audience
February 10, 2025
Equality and Opportunity
Amidst a broad dismantling of DE&I, Hyundai maintains multicultural marketing, spend commitments
March 3, 2025
Sponsored
As programmatic DOOH scales, buyers are turning to curated marketplaces
June 3, 2026
Brands in Culture
Maybe this time, they’ll get lucky: Why marketers believe in mascots again
April 8, 2025
Marketing on Platforms
‘Everything is coming down’: ChatGPT ads are getting cheaper
April 17, 2026
The Creator Economy
Marketers seek agency-of-record relationships with influencer agencies as influencer marketing matures
January 31, 2023
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