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3185 Results for ‘ advertising tracking’

Marketing on Platforms

Rising ad spend fuels rapid growth of Amazon’s DSP

February 20, 2025
The Creator Economy

‘Some brands will continue to take liberties’: Confessions of an influencer marketer on brands misusing creator content

August 25, 2025
Marketing

Walmart goes global with its Amazon-like flywheel

June 10, 2026
Marketing on Platforms

A closer look at OpenAI’s ads manager – and how much work it still needs

April 15, 2026
Marketing on Platforms

TikTok pushes deeper into AI-powered ads amid uncertainty over U.S. ban

June 30, 2025
Sponsored

Ad quality isn’t a checkbox — it’s a context

October 8, 2025
Brands in Culture

In the age of AI content, The Super Bowl felt old-fashioned

February 10, 2026
Member Exclusive

Ad Tech Briefing: IAB Tech Lab accelerates push to make agentic AI more practical

March 24, 2026
The Business of AI

AI surfacing is messy: Data shows publisher visibility and traffic often misalign

March 11, 2026
The Creator Economy

LinkedIn courts creators — and advertisers — with new performance metrics

May 29, 2025
Marketing

Digiday’s definitive list for what’s in and out after Google’s antitrust search remedies ruling

September 5, 2025
Life Beyond the Cookie

What Google’s third-party cookie left turn means for retail media’s growth spurt

August 8, 2024
Marketing on Platforms

Snap’s offering incentives to boost uptake of its Sponsored Snaps

September 24, 2025

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