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3185 Results for ‘ advertising tracking’

Google on Trial

Cookies, chaos and Chrome: The industry’s spiciest takes on Google’s reckoning

April 29, 2025
Sponsored

How advertisers are connecting CTV and retail media to add value

September 24, 2024
Marketing on Platforms

Why Apple is the Big Tech dark horse of adland

August 12, 2024
Sponsored

Why traditional monetization tactics are costing publishers revenue

July 16, 2025
Member Exclusive

Pitch deck: How Google is responding to advertisers’ concerns about AI Max

September 17, 2025
Sponsored

How advertisers maximize lead generation during Q5

December 2, 2025
The Business of AI

Why a Samsung-backed startup is testing AI search ads

February 26, 2025
The Business of AI

‘Not a big part of the work’: Meta’s LLM bet has yet to touch its core ads business

March 5, 2026
Sponsored

How bid shading drives cost efficiency for advertisers in a world without ad IDs

August 22, 2024
Zero-click Future

Zero-click reality is rewriting the rules of search for brands

February 23, 2026
Sponsored

How non-endemic commerce media unlocks new opportunities for brands and retailers: A WTF explainer guide

July 8, 2025
Marketing on Platforms

Instagram offers a new guide to advertisers to convince them to try out its creator marketplace

July 17, 2025
Managing Through Crisis

‘Predictability has become a luxury’: As the Iran war drags on, ad markets are starting to sweat

April 1, 2026

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