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Electronic Arts has built its own ad server in a renewed push for ad dollars
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    3840 Results for ‘ ad pages’
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    Not all creators are the same: How the creator economy breaks down by business model

    January 20, 2026
  • The lead image is an illustration of a robot watching TV.
    WTF Series

    WTF is server-side ad insertion?

    March 11, 2024
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    Media Briefing: What The Washington Post’s deal with OpenAI says about the future of AI content licensing

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    The Programmatic Publisher

    The evolution of the great ‘curation’ tussle in ad tech 

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    Media Briefing: Affiliate isn’t dead, say publishers – but it must evolve in the AI era

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    AI Briefing: Index Exchange and Cognitiv integrate to use generative AI for programmatic curation

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    Confessions of an MFA publisher

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  • Marketing on Platforms

    TikTok joins the AI-driven advertising pack to compete with Meta for ad dollars

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  • Member Exclusive

    Media Briefing: Cheap reach inventory is the next target from the consultancy that spearheaded the MFA crackdown

    March 7, 2024
  • Member Exclusive

    CMO Strategies: Retail media continues to mature, as RMNs from the likes of Ulta and Gopuff build on their strengths

    April 16, 2025
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