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Electronic Arts has built its own ad server in a renewed push for ad dollars
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    3840 Results for ‘ ad pages’
  • The Business of AI

    AI Briefing: Generative AI and search are becoming increasingly intertwined — and top of mind

    May 13, 2024
  • The Business of AI

    Why AR and VR are not going away, as AI advances personalization, measurement

    July 31, 2024
  • Graphic on a red background showing two hands holding smartphones with shopping cart icons, symbolizing retail media networks harnessing B2B and B2C data to drive consumer shopping.
    The Creator Economy

    Shopping app LTK beefs up consumer app with focus on videos as social algorithms keep changing

    March 11, 2025
  • Life Beyond the Cookie

    ‘Pretty hacky’: Decoding publishers’ concerns over Google’s Privacy Sandbox’s Protected Audiences API

    February 2, 2024
  • Equality and Opportunity

    Black-owned publishers say they still suffer from discriminatory keyword blocklists, miscategorized content

    November 7, 2023
  • Member Exclusive

    Media Briefing: Here are the Privacy Sandbox proposals publishers are prioritizing in early tests

    January 18, 2024
  • Subscriptions

    Publishers still find it challenging to measure readers bypassing their paywalls

    August 25, 2023
  • Google third-party cookie controls
    Life Beyond the Cookie

    Ad tech bosses balance frustration and focus after Google’s latest shift on third-party cookies

    July 30, 2024
  • search referral traffic for publishers
    The Programmatic Publisher

    Publishers fear Google’s ‘top-level seller’ status within Privacy Sandbox proposals

    April 8, 2024
  • Member Exclusive

    CMO Strategies: Marketers from Georgia-Pacific to Samsung weigh in on display ad strategies, success metrics and challenges

    May 28, 2025
  • A mailbox with a few pieces of mail in it. Representing programmatic direct mail.
    Member Exclusive

    Media Briefing: Why publishers are flocking to Substack

    December 11, 2025
  • Google on Trial

    Google’s ‘my way or the highway’ approach takes center stage in antitrust trial

    September 11, 2024
  • Marketing on Platforms

    Why B2B marketers are advertising more like consumer brands to break through a crowded marketplace

    April 19, 2024
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