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Electronic Arts has built its own ad server in a renewed push for ad dollars
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    875 Results for ‘ Nielsen’
  • Brands in Culture

    Manchester United’s back-of-shirt sponsor points to future of sports jersey placements

    August 19, 2024
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    Future of TV Briefing: Streaming subscriber growth re-accelerated in Q3 2023

    November 22, 2023
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    Media Buying Briefing: Omnicom Media execs begin their pitch outreach ahead of an expected new-business glut 

    December 22, 2025
  • Marketing on Platforms

    How fast-food chain Carl’s Jr. is pushing CTV to become a performance channel

    July 2, 2024
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    Future of TV Briefing: A preview of Digiday’s CTV Advertising Strategies event

    July 9, 2025
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    Media Buying Briefing: Q4 wobbles a bit, and buyers wonder how it will affect 2026 spending

    November 17, 2025
  • TV with dollar sign representing balancing multichannel tv advertising to create revenue.
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    Future of TV Briefing: How mid-sized advertisers may shape this year’s upfront market

    April 30, 2025
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    Media Buying Briefing: Why buyers think VideoAmp has a jump in the alternative TV measurement race

    June 5, 2023
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    Future of TV Briefing: WTF is IAB Tech Lab’s Concurrent Streams API?

    October 8, 2025
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    Future of TV Briefing: How Fox is using AI and a unified ad server to power-up Fox One

    September 24, 2025
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    Retail Revolution

    Lo que podría significar para los medios minoristas la adquisición de Vizio por parte de Walmart y los efectos dominó que quizás afecten los datos de la industria

    February 22, 2024
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    Media Buying Briefing: fullthrottle.ai offers an easy button for smaller agencies and brands

    September 15, 2025
  • Sponsored

    How audience-first creative is amplifying audio and video campaigns for 2024

    November 13, 2023
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