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Publicis and The Trade Desk settle their dispute, but tell no one why
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702
Results for ‘ NBC’
Member Exclusive
Future of TV Briefing: YouTube makes its case for the TV ad industry’s measurement makeover
March 8, 2023
Member Exclusive
Marketing Briefing: Actors join writers on strike, but can continue to commit to commercial shoots
July 18, 2023
Modern Newsroom
A few Gannett employees hold protest over recent layoffs
September 9, 2022
Digiday Awards
HARIBO, Twitch, Regeneron and WSJ’s The Trust are among this year’s Digiday Content Marketing Awards finalists
May 2, 2023
Business of TV
Does Paramount’s move away from Upfront Week signal a real trend away from traditional advance selling and buying?
December 21, 2022
Future of TV
Q&A with NBCUniversal News Group’s Catherine Kim about how Stay Tuned is stretching beyond Snapchat
July 18, 2022
Member Exclusive
Media Buying Briefing: Influencer marketing costs keep rising with demand despite long-term challenges
February 13, 2023
Marketing on Platforms
Unveiling uncertainty: Insights from Linda Yaccarino’s interview on X’s (formerly Twitter) direction under Elon Musk
August 10, 2023
Digiday @ Cannes
Cannes Briefing: After anti-‘woke’ marketing backlash, purpose-driven messaging reconsidered — plus CMO video series
June 22, 2023
Member Exclusive
Media Buying Briefing: Buyers ask for, and get, pricing rollbacks in the upfront
July 10, 2023
Member Exclusive
Media Briefing: Publishers and media unions are still haggling over office-return plans heading into the summer
May 19, 2022
Member Exclusive
Future of TV Briefing: TV advertisers have cut back on this year’s upfront deals
September 28, 2022
Modern Newsroom
The pluses and pitfalls of team-led return to office approaches
May 26, 2022
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