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8659 Results for ‘ Marketing Strategy’

Member Exclusive

Marketing Briefing: What recent earnings for P&G, Unilever and Coke say about where the industry is headed

November 5, 2024
Member Exclusive

Media Briefing: BuzzFeed’s $120M sale marks another step in the repricing of digital media scale

May 14, 2026
Evolving Agencies

Holdco excuse speak, translated: a translator for agency turmoil

February 28, 2025
The Business of AI

IPG’s latest appointment confirms AI chiefs are the latest holdco must-have

April 9, 2025
Inside the C-suite

Inside The Economist’s plan to grow revenues in a post-search, AI-driven future

October 3, 2025
The Business of AI

AI is reshaping Omnicom’s workflow. Its revenue model may be next

July 16, 2025
Sponsored

AI and human emotion are the building blocks of effective creative advertising

March 6, 2025
The Creator Economy

Creators fast-track efforts to rely less on platforms amid intensifying TikTok uncertainty — here’s where they’re going

January 16, 2025
Sponsored

How innovation is ushering in the next phase of advertising, post-Oracle

September 10, 2024
Evolving Agencies

Holding pattern: Omnicom, IPG and the deal that’s leaving marketers on edge

December 12, 2024
Sponsored

How mobile’s measurement playbook is solving the web’s fragmentation problem

May 21, 2026
Beyond Ads

Inside the NFL’s youth-focused social strategy

September 28, 2022
Member Exclusive

Media Briefing: Publishers rewire sales teams for the outcomes era

April 30, 2026

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