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8656
Results for ‘ Marketing Strategy’
Sponsored
How publishers drive meaningful performance with vendor partnerships
April 2, 2025
Marketing on Platforms
OpenAI turns on cost-per-action ads inside ChatGPT
May 28, 2026
Agency Culture
Gary Vaynerchuk built his name telling CMOs they were wrong. Now he’s telling their CFOs instead
February 24, 2026
Member Exclusive
Media Buying Briefing: The Big Three’s pieces are in place – let’s see who wins
March 2, 2026
Sponsored
What separates brands that grow from brands that stand still
April 13, 2026
Member Exclusive
Marketing Briefing: Twitter brand impersonations cause some marketers to seek crisis response plans
November 15, 2022
Sponsored
The state of subscriber engagement for media and publishing | Inside the tools and tactics driving audience growth and loyalty
August 26, 2025
The Business of AI
Agencies create specialist units to help marketers solve for AI search gatekeepers
July 3, 2025
Marketing on Platforms
Tariffs forced Temu to slash its U.S. ad spend on nearly every platform
June 3, 2026
Evolving Agencies
WPP has its next CEO – but what do clients make of the heir apparent?
July 11, 2025
Sponsored
The state of identity: Evolving approaches to targeting, measurement and transparency
December 16, 2025
Subscriptions
The New York Times crafts personality-led video in Cooking push to drive subs
September 26, 2025
The Programmatic Marketer
Marketers find first-party strategies easier said than done
October 10, 2022
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