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285 Results for ‘ DoubleClick’

The Programmatic Marketer

What to know about Google’s implementation of first-price ad auctions

September 6, 2019
Member Exclusive

Pitch deck: TikTok is testing cost-per-click ad pricing

November 5, 2019
Member Exclusive

The fallout from Google’s unified-pricing auction changes

July 1, 2019
The Programmatic Marketer

‘It was always a problematic child’: What went wrong for Sizmek

April 2, 2019
WTF Series

Hearst’s Mike Smith explains WTF is programmatic advertising

April 23, 2019
The Programmatic Marketer

British Gas sees progress weaning itself off Google’s ad server

June 12, 2019
Member Exclusive

What data privacy regulation pressure on Google means for ad tech

June 17, 2019
The Programmatic Marketer

‘Incredible advantage’: How Amazon’s Sizmek acquisition will address its DSP’s weaknesses

June 6, 2019
Media

‘Why is this entire conversation based on mistrust?’: Insights from the Digiday Programmatic Marketing Summit

June 5, 2019
Member Exclusive

‘Why is this entire conversation based on mistrust?’: Insights from the Digiday Programmatic Marketing Summit

June 5, 2019
Member Exclusive

Advertisers see Google’s new DoubleClick ID rules cementing its dominance

October 5, 2018
Publishing in the Platform Era

‘Hard to back out’: Publishers grow frustrated by the lack of revenue from Apple News

February 25, 2019
Data Regulation

‘The industry can’t say it hasn’t been warned’: Media execs react to Google’s GDPR fine

January 23, 2019

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