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Digiday+ Member Exclusives
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How Brazilian retailer Magazine Luiza is holding its own against AmazonFor Brazilian retailer Magazine Luiza, physical stores are very much part of its future, even as it competes with online-only marketplaces.
August 28, 2018 -
Digiday Research: Why publishers are chasing subscriptionsNearly three-quarters of publishers like subscriptions.
August 27, 2018 -
Facebook is playing nicer with publishers by easing up on ad and content restrictionsFacebook Watch is still no jackpot. But Facebook is letting more publishers sell their own ad inventory and has warmed up to non-exclusive content.
August 27, 2018 -
As financial services take marketing in-house, their agencies scramble to keep upAs more finance brands take marketing and creative functions in-house, agencies are rethinking their business models.
August 24, 2018 -
Digiday Research: Monetization lags for European OTT videoNearly one-third of publishers are making more content for OTT platforms, but just as many say they struggle to monetize OTT content.
August 24, 2018 -
The Rundown: Why agencies won’t reinvent themselvesTraditional agency legacy businesses have always had a problem with innovation.
August 23, 2018 -
‘We took ownership’: How The Guardian rid itself of hidden ad tech fees"The market continues to operate under this veil of mystery which hides self-serving behavior."
August 23, 2018 -
How The New York Times is encouraging binge-watching of its short-form videos“Conception” is a video series from The New York Times that explores the experiences of motherhood through different perspectives. One episode centers on a father who underwent a sex change after his child was born. Another episode focuses on a woman who could not get pregnant and whose sister had her baby. The series of […]
August 22, 2018