Digiday+ Member Exclusives
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The folly of publisher alliances vs. the duopoly
The problems newspaper companies have had in adjusting to the digital world are not new -- or even mostly the fault of Google and Facebook.
July 12, 2017 -
Gwyneth Paltrow on building a lifestyle media brand: ‘It has to mean something’
Paltrow started Goop as a newsletter in 2008 and has since expanded the company to include commerce, product lines and books.
July 11, 2017 -
Ian Rogers, LVMH’s chief digital officer: ‘We sell culture, and the culture’s changed’
Ian Rogers turned heads in 2015 when he jumped ship from leading iTunes at Apple to join LVMH as its first chief digital officer.
July 10, 2017 -
Why publishers have video dreams
Publishers want to be programmers as video becomes the very crowded lifeboat of media.
July 7, 2017 -
The last empire: Inside Dentsu’s looming presence in Japan
Dentsu has unusual reach in Japan and the holding group has a unique position in that market.
July 7, 2017 -
Eyes wide shut: Marketers need to fix digital media
Now, more than ever, it’s become clear that for real change to happen in digital media, marketers will need to take responsibility for their role in creating problems, either through bad incentives or not-so-benign neglect.
July 6, 2017 -
The Connecter: Meet Dany Lennon, the ad industry’s foremost talent hunter
The 62-year-old, who launched Creative Registry in 1987, has worked with some of the agency world’s biggest names, from now-BBDO chairman David Lubars to David & Goliath founder David Angelo.
July 5, 2017 -
The definitive oral history of Burger King’s Whopper Sacrifice
The story of that award-winning campaign, from the people who lived through it.
June 30, 2017