Digiday Research: After GDPR, U.S. marketers are more worried about audience targeting limitations than fines

U.S. marketers state the biggest concerns they'll have as a result of GDPR implementation.

‘Still in its infancy’: Participants say Subscribe with Amazon results are mixed

A year in, the Amazon program has just 17 participants.

Digiday+ Member Poll: It’s a conflict for consulting firms to conduct media buying

Fifty-eight percent of Digiday+ members say that consulting firms conducting media buying represents a conflict of interest.

The Rundown: The race for identity in digital advertising

Just like that, data is all the rage again.

Digiday Research: Publishers are lukewarm on market for short-form video

Half of U.S. and European publishers are neutral over the potential market for selling and licensing short-form video content.

Digiday Research: European publishers’ top video platforms

European publishers rated their owned-sites, YouTube, and Facebook as the best platforms for video distribution and monetization.

Digiday+ Deep Dive podcast: Go90’s slow death

Why Go90 is dead and what's the future of Facebook Watch.

Digiday Research: European marketers buy more inventory from PMP’s than U.S. marketers

More marketers in the U.S. buy inventory from PMPs than marketers in Europe, but marketers in Europe purchase more.