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Digiday+ Member Exclusives
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Inside the world of retail arbitrage on AmazonAs more brands shift business to the marketplace to push direct sales, Amazon is giving special treatment to the most prominent sellers.
February 6, 2019 -
Hershey’s is pitching a ‘clean room’ for data sharing to retailersThe candy maker is pitching a "clean room" to retailers that will store their loyalty card data alongside its ad exposure data to eliminate the risk of data leakage
February 5, 2019 -
Digiday Research: 30 percent of agency staffers are looking for a new jobA Digiday survey found that 30 percent are currently looking for new jobs and another 48 would be open to potential opportunities.
February 4, 2019 -
Seeking clarity: How Unilever tackles cross-platform measurementUnilever has found a way to measure ad data across Google, Facebook and Twitter in a way that doesn’t involve taking that data from the walled gardens.
February 4, 2019 -
Amazon is tightening control on pricing for third-party sellersAmazon is investing in third-party seller growth. Of course, there's a catch.
February 4, 2019 -
Pitch deck: How Amazon is pitching its attribution toolSome advertisers worry the data from Amazon Attribution could benefit the site more than it does them.
February 1, 2019 -
Amazon’s ad business cracks $3 billion, but is growing slowerAmazon reported 4th quarter earnings Thursday after market close. Here are the key things you need to know.
January 31, 2019 -
‘Where the money is’: There’s a rush to acquire companies offering in-housing capabilitiesAdvertising experts and execs expect more acquisitions in the in-housing space.
January 31, 2019