Digiday+ Member Exclusives
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Digiday Research: Half of companies plan to bundle consent requests under GDPR
Bundling consent requests under GDPR is prohibited, but that isn’t stopping companies from doing it.
June 29, 2018 -
The Rundown: CMOs take back control — but why did they lose it in the first place?
CMOs love a good talking point.
June 28, 2018 -
Digiday Research: European marketers are more concerned than Americans about data arbitrage
Eighty percent of European marketers say resolving arbitrage is important compared to 62 percent of U.S. marketers.
June 27, 2018 -
Digiday+ Research: Publishers rate YouTube as best platform for video, Snapchat not so much
Undeterred by companies that floundered after pivoting to video, 86 percent of publishers in a previous Digiday survey said they intend to increase the amount of video they produce. Although only 4 percent of publishers make the majority of their video revenue from a social platform, 27 percent of publishers said social platforms were the […]
June 26, 2018 -
Digiday Research: Publishers rate YouTube as best platform for video, Snapchat not so much
Publishers said Facebook is the hardest social platform to monetize, and Snapchat is the hardest in terms of video distribution.
June 26, 2018 -
Digiday+ Deep Dive podcast: The launch of IGTV
Will this new video product make money for content creators and publishers?
June 22, 2018 -
Digiday Research: Marketers lack consensus on how to limit arbitrage
Forty-three percent of marketers are using ads.txt as a way of limiting their exposure to arbitrage.
June 22, 2018 -
The Rundown: Cannes highlights agency woes
The Cannes Lions festival is designed as a celebration of agencies and their work. But increasingly it’s serving as a stark reminder of their mounting challenges.
June 21, 2018