To win in a shifting market, the streaming industry is bundling up

Media companies, platform providers and advertisers are playing the aggregation game while waiting for the streaming wars to play out.

The Rundown: Video metrics will never be totally reliable

Until the ad tech industry standardizes video metrics and requires more transparency overall, people will never totally trust the numbers garnered from any source, first party or not. But after witnessing the fallout from Facebook's faulty video metrics, marketers are a lot more prepared and smarter about how to handle things.

Digiday Research: 78% of publishers offer paid maternity leave

About 78% of the publishers polled by Digiday said they now provide paid maternity leave. But when it comes to paternity leave, many publishing organizations don't seem to be as generous. Only 57% of the respondents in a fresh survey said their company grants new fathers paid leave.

Pitch deck: An inside peek at how Hulu is selling its pause ads

Hulu is allowing just four advertisers to run pause ads each month, which helps to explain why this new type of inventory is selling out several months in advance.

The ROI of snacks: How companies track the impact of free food in the office

Free food, snacks and beverages are now a staple at many media and marketing-related companies. But for companies picking up the tab for such perks, justifying the expense is more of an art than a science.

The Rundown: In the media unionization wave, the stakes are rising

Fighting over pay increases is one thing. The next phase of conflict between management and labor in media is about who is in charge.

The rise of the digital nomad: What it’s like to work remotely while traveling the world

For people with media and marketing jobs, new technology makes this lifestyle feasible. But is being a digital nomad really as glamorous as it seems?

Digiday Research: 64% of publishing workers say they’re happy

The media world has weathered swift and fierce changes in recent years. But 64% of the publishing executives recently surveyed by Digiday said they were indeed happy at their jobs -- although more men registered contentment than women.