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618 Results for ‘confessions’

Member Exclusive

Marketing Briefing: Why marketers have expanded Black Friday and Cyber Monday way beyond the confines of the holiday weekend

November 7, 2023
Marketing on Platforms

Meta’s layoffs continue to impact advertisers as the company replaces account team members with AI

February 26, 2024
Member Exclusive

Future of TV Briefing: The key to creator-driven commerce comes down to ease of use

August 23, 2023
The Confessions

Confessions of a copywriter on creativity, returning to the office and ‘butts in seats mentality’

December 20, 2022
Member Exclusive

Media Briefing: Economic uncertainty and brand safety jitters shadow publishers’ pitch at NewFronts

May 8, 2025
Member Exclusive

Media Briefing: Subscriber churn is up, but the economic downturn isn’t necessarily to blame

January 26, 2023
The Confessions

‘They aren’t making leaders out of us’: Confessions of a Black creative on stalled DEI progress in advertising

June 15, 2022
Member Exclusive

Marketing Briefing: TikTok’s Smart Performance Campaigns show platform’s automation push

April 18, 2023
The Confessions

‘You see so many orgs doubting the capability of esports right now’: Confessions of a content creator from the esports trenches

March 13, 2023
The Confessions

‘I’m burning money’: Confessions of an ad exec on the current volatile digital ad landscape

November 10, 2022
The Confessions

Confessions of an in-house creative strategist on feeling unfulfilled, difficulty in returning to agencies as the ‘pay is less’

June 24, 2022
The Confessions

‘They are blatantly blocking news’: Confessions of a programmatic sales lead on brand safety filters’ impact on publishers’ direct-sold ads

April 17, 2023
The Confessions

Confessions of an ad exec: Most activation in the ecosystem is inefficient and profits from that inefficiency

November 21, 2022

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