Secure your place at the Digiday Media Buying Summit in Nashville, March 2-4
CBS news show 60 Minutes profiled Groupon CEO Andrew Mason this week. Though the piece offered little new insight into his email coupon company or its often-criticized business model, the founder made some interesting comments in defense of his “goofy” behavior, which has included posting videos of himself in his underwear on YouTube, for example.
“The difference between me and other CEOs is that I’ve been unwilling to change myself or shape myself around what’s expected,” said the 31-year-old CEO. “Am I as experienced or as mature or smart as other CEOs. No probably not, but there’s something useful about having the founder as the CEO.”
More in Media
From feeds to streets: How mega influencer Haley Baylee is diversifying beyond platform algorithms
Kalil is partnering with LinkNYC to take her social media content into the real world and the streets of NYC.
‘A brand trip’: How the creator economy showed up at this year’s Super Bowl
Super Bowl 2026 had more on-the-ground brand activations and creator participation than ever, showcasing how it’s become a massive IRL moment for the creator economy.
Media Briefing: Turning scraped content into paid assets — Amazon and Microsoft build AI marketplaces
Amazon plans an AI content marketplace to join Microsoft’s efforts and pay publishers — but it relies on AI com stop scraping for free.