Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
Did you know that a pangram is a phrase that contains all of the letters of the alphabet? Yeah, I didn’t either until yesterday. Here are some links:
What do burgers have to do with democracy and social media? A lot, according to Jed Sundwall in his article on why policy makers need to be paying attention to Twitter and social media in general. Earlier this year Sundwall took to Twitter to get burger recommendations in San Diego. Quickly he realized that other people wanted burger recommendations too, and different people had different opinions about which place had the best burgers. Soon the Burger Mob was born with the goal of picking 12 burger places and getting as many people to go to them as possible and then voting on the best one. While the stakes are obviously lower for the Burger Mob vote, Sundwall notes that the government needs to learn from and respond to the democracy of the Internet, where everyone is constantly voting on things, liking or disliking, making things go viral, creating a backlash. Slate
A picture is worth a thousand words, or a thousand clicks. Brands and publishers are having to learn how to show, not tell, as we move into an era of visual social media. Fast Company
O’Reilly Media’s Joe Wikert says book streaming services will be the next hot thing. After music streaming, TV and movie streaming, books are the next logical step. Forbes
Can you imagine an iPhone that with the flick or two of a finger could turn into an iPad? Yeah, not going to happen anytime soon, but Aatma Studio thinks it’s a possibility for the iPhone 5 due out this month, which is pretty hilarious if they actually believe that. They made this video to show what it might look like. Dream on. Ad Freak
More in Media
Reach CEO touts Google AI deal as a template, steps up pressure on OpenAI over scraping
Digiday spoke with Reach CEO Piers North about his plans to make its Google AI content deal a blueprint framework for other LLM deals, and its recent cease-and-desist letter to OpenAI.
Social commerce edges past SEO at The Independent for the first time
The Independent’s social-commerce revenue edged past its SEO-based commerce revenue for the first time in September, CEO Christian Broughton said at Digiday’s Media Strategies event in London this week.
Ownership, control, margins: the brand playbook for microseries is still taking shape
Creator-led microseries are hot, and brands want in, but everyone’s still figuring out the structure of the deals and the content itself