Farmville in Real Life: Depending on your point of view, the ascent of FarmVille is either a great story of our digital era or a sign of our societal problems. Just take the fact that more virtual tractors are sold in the U.S. than real ones. Remarkable, sure, but also a disturbing comment on the state of the U.S. economy’s propensity to, you know, do real things. Over in the UK, though, there’s a pretty cool melding of the virtual and real worlds. This clever idea: one of the UK’s largest farms, National Trust’s 2,500-acre Wimpole Estate farm, is allowing web users to vote on how to run the farm. This online farming experiment is called MyFarm. People can vote on decisions like what crops to plant, which cow to buy, which fields to use for what, etc. Cute idea, but I don’t know about give web users this much say. Usually that formula doesn’t work out so well. PSFK
Facebook Evil:This is so disgusting and sad and terrible. It really makes me sick. This is oversharing taken to the worst possible extreme: a 24-year-old Australian man Ramazan Acar used his Facebook status to announce that he was murdering his only daughter. He posted ““bout 2 kill ma kid,” and later texted the child’s mother, “It’s ova I did it.” What a sick and stupid individual. He should not have been allowed to have a Facebook account, let alone a child. Social media sites have truly become a mirror and magnifying glass for modern society, and unfortunately a lot of what is reflected and magnified is not so flattering. Techland
Get Directions To: Google Maps has added a pinpoint for “Osama Bin Laden’s Compound.” Hmm, not sure if that is such a good idea, but it is interesting to see through Google satellite view and photos what kind of area the world’s most wanted terrorist was hiding out in for so long. Mashable
Tumblr of the Day: Cheapskates beware! This tumblr will make it be known that you are a stingy tipper. It also offers helpful tipping etiquette advice for anyone who is confused. ³ 15%
Video of the Day: The Bieberster teams up with Casey Heynes (remember? Zangeif kid?) to talk about bullying.
‘Not the future’: European publishers remain steadfast in blocking alternative IDs to third-party cookies
Some European publishers believe alternatives to the third-party cookies, probabilistic or deterministic, will do more harm than good to their ads businesses.
Media Briefing: Why Leaf Group spun off its media arm into a standalone company
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Dentsu’s latest ad report shows slowed growth, driven mostly by inflation
The good news in Dentsu's ad forecast is that there's still growth. The bad news: most of the growth is the result of inflation, while real ad pricing actually dropped a bit.
SponsoredWhat the measurement and currency discussion really means to TV advertisers
Ali Mack, head of TV and agency, Experian Major streaming video providers have recently made headlines by adopting new currencies for ad measurement, threatening Nielsen’s long-standing TV ratings monopoly. NBCUniversal, for example, has certified iSpot and VideoAmp as currencies for advanced audiences and formed the Joint Industry Committee with Paramount, TelevisaUnivision and Warner Bros. Discovery. […]
How chef influencer Tue Nguyen works with the BuzzFeed Creator Network
BuzzFeed's Creator Network has been valuable from an audience and production education standpoint, but Nguyen still drives most of her business on her own.
Dentsu’s new Web3 readiness tool shines light on the tech’s potential to complement AI
Dentsu's Innovation Initiative is launching a web3 readiness index next month — at a time when the industry is obsessed with AI. Could the two technologies actually make a good pair?