Only eight seats remain

for the Digiday Programmatic Marketing Summit, May 6-8 in Palm Springs.

SECURE YOUR SEAT

The definitive Digiday guide to what’s in and out for advertising in 2023

Adland saw its fair share of ups and downs this year.

For a comprehensive look at what this rollercoaster ride has been — and what it means for 2023 — take a look below. And let us know what we missed.

More in Media

From page views to propensity: How the Daily Mail is retooling for a zero-click world

The pressure of zero-click underpins a wider product overhaul: games upgraded from sideshow to front door, new hubs like Crime Desk designed to keep niche communities coming back, an AI-powered dynamic paywall tuned to user behavior; a bigger bet on personalization and the app as a primary destination.

Bauer Media Group slashes publishing headcount in company-wide restructure 

Some claim cutbacks will impact 20-30% of publishing headcount, with AIOs and escalating costs linked to Iran conflict cited.

Media Briefing: The ‘SaaS-pocalypse’ is spreading to publishers

As AI vibe-coding tools help publishers build their own software and products, the “SaaS-pocalypse” reshapes build-versus-buy decisions.