The definitive Digiday guide to what’s in and out for advertising in 2023

Adland saw its fair share of ups and downs this year.

For a comprehensive look at what this rollercoaster ride has been — and what it means for 2023 — take a look below. And let us know what we missed.

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Google’s AI opt-out leaves publishers with a choice they can’t safely use

The CMA has, on paper, given publishers a right to refuse AI in search. But because it’s opt-out, and Google is slow-walking the data needed to judge the impact, that right is barely usable, publishers say.

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YouTube’s Gemini Omni integration has highlighted some of the major problems generative AI poses in the creator economy.

Why creator Lola Torres prefers the stability of affiliate marketing over brand partnerships

Creator Lola Torres on the hustle of building her career in affiliate marketing, the challenge of creator programs, and more.