The definitive Digiday guide to what’s in and out for advertising in 2023

By Digiday Media and Sara Jerde • December 28, 2022 •

Ivy Liu

Adland saw its fair share of ups and downs this year.

For a comprehensive look at what this rollercoaster ride has been — and what it means for 2023 — take a look below. And let us know what we missed.

June 11, 2026

AI-generated “girlfriend ads” are driving traffic to made-for-advertising sites filled with low-quality content and ads.

June 11, 2026

The Wall Street Journal, Fortune and Bloomberg test putting video behind the paywall to drive and retain subscriptions.

June 10, 2026

A US-based World Cup poses unique problems and opportunities for brands; activating creators away from the games may be the solution.