The definitive Digiday guide to what’s in and out for advertising in 2023
• December 28, 2022 •
Ivy Liu
Adland saw its fair share of ups and downs this year.
For a comprehensive look at what this rollercoaster ride has been — and what it means for 2023 — take a look below. And let us know what we missed.

More in Media
The Rundown: AI clones split the creator economy
June 12, 2026
Unauthorized AI voice clones and authorized digital twins are splitting the creator economy in half as brands, lawyers, and talent take stock.
The World Cup is a big chance for retail media to prove itself to advertisers
June 12, 2026
The World Cup, being much longer than other sporting events with more opportunities for campaigns, will likely serve as a case study for future retail media activations.
AI ‘girlfriend ads’ are fueling a new wave of MFA sites
June 11, 2026
AI-generated “girlfriend ads” are driving traffic to made-for-advertising sites filled with low-quality content and ads.