Sara Jerde

Programmatic Marketing Summit Recap: Marketers brace for more unknowns amid industry-wide identity shifts

Case Study: How a content creation company set out to become ‘the BuzzFeed of TikTok’

Case Study: How BDG grew its TikTok channel as one of the first ‘serious’ publishers on the app

Case Study: How a DTC chicken franchise’s ‘food porn’ strategy helped it use OnlyFans to reach customers

Future of Work DE&I Forum Recap: Companies work to make tangible changes to keep DE&I commitments

Amazon U: Video Advertising Recap: Best practices for livestreaming and in-search videos

Case Study: How BMW Group broke into the esports market

Amazon U: Advertising Beyond Search Recap: How to leverage your brand on the e-commerce giant

Case Study: How Havas Media Group created a social equity marketplace to support minority-owned businesses

Media Buying Summit Recap: agencies strategize around data, diversification and diversity

Case Study: How The Week successfully created a children’s media property amid the pandemic

Case Study: Vice Media Group on the ‘urgent need to reclaim brand safety’

Media Buying Briefing: Platforms are changing the rules of media agency teams, led by digital natives