Digiday+ Member Article

This is the last Rundown for the year, and we’re trying something different. We’re featuring our own resolutions for the media industry in 2018. We’re looking forward to seeing you next year when we take the wraps off a new Digiday+ site experience and welcome our new managing director for Digiday+.

Stop blaming the duopoly.
Yes, Google and Facebook are taking most of the growth in digital advertising. (I’m bracing for the “Yo @bmorrissey” tweet from DCN chief and duopoly fighter Jason Kint.) Bryan Goldberg, Bustle’s CEO, joined the Digiday Podcast to talk about how publishers need to get over this. The same message came from Washington Post CRO Jed Hartman at our Digiday Publishing Summit Europe in Berlin this fall. The duopoly isn’t going anywhere; it’s time publishers adapt — and learn to play offense, as Bloomberg Media CEO Justin Smith said this week. — Brian Morrissey

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